By Laurel Nelson, contributing writer with Salon Today Attendees of Serious Business come to New Orleans every year for inspiration, motivation, and most of all—practical advice. This year’s event in January did not disappoint, with speakers covering everything from in-salon education programs to front desk profitability, to developing a men’s business. But perhaps the hottest topic of all was retail. Bob… Read more »
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Bonus Gifts We are really excited about Online Gift Cards! If you offered a gift card promo this past holiday season, you’ll know why. Bonus Gift Cards allow you to offer a little something extra for each purchase. When a customer buys a $100, for example, they would also receive a $15 card for free.… Read more »
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In today’s tech-crazed age, it’s become clear that the best technology doesn’t replace a conversation, it ADDS TO the conversation—especially those that need a little nurturing. Think about how texting unites distant teens with their parents, how Facebook re-connects college friends who meant to stay in touch but life happened. We saw the same potential… Read more »
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By Laurel Nelson, contributing writer with Salon Today Social media influencers are making their mark on the beauty world, one photo at a time. Masters of multi-tasking, these savvy stylists are setting trends, seeing clients and promoting products all in one seemingly effortless Instagram post. But effortless, it isn’t. Behind the scenes, these influencers… Read more »
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By Laurel Nelson, contributing writer with Salon Today What does retail in your salon look like? Do stylists put together a basket of products used, and then ask the guest which items they want to take home? Are guests escorted to the front desk after the service before the retail conversation even takes place? Do… Read more »
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WOWZA!! January has been quite a month and if it’s any indication of what 2018 has in store…. look out – here comes SalonBiz! Our team works hard all year preparing for our annual PowerUp tech forum and SeriousBusiness weekend. We absolutely love getting to see many of you in New Orleans. We were beyond… Read more »
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Not too long ago, when you were taking a flight, you had to get to the airport early and wait in long lines, just to check in. Today, almost everyone checks in online. It’s just easier. The Pocket Salon App from SalonBiz is going to have a similar effect on the way salons interact with… Read more »
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By Laurel Nelson, contributing writer with Salon Today In late August, Hurricane Harvey blew through Houston, flooding the city and leaving thousands of people homeless. When Harvey finally passed, Josephine’s Salon and Spas owner Vivian Yeh breathed a sigh of relief. Her home was intact and her three salon locations were also fine, with only minimal… Read more »
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We’ve been hearing some things out there. “Amazon is killing retail.” “No one’s shopping at brick and mortar stores.” “How am I supposed to sell retail like I used to when it feels like a struggle?” So we went to an expert to get some answers for you. Enter our Keynote Speaker for PowerUp 2018,… Read more »
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It’s funny how the holidays sneak up on you… one day you’re complaining about school supplies and the next you’re knee deep in pumpkin spice and the busiest time of the year is right around the corner. Now is the time to focus on a great business builder – your gift card sales. We love… Read more »
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