In our last conversation with Heath Smith, co-owner of Ruiz Salons in Austin, Texas, he explained how salon owners can maximize their productivity per square foot. In this blog, Smith is talking about leveraging your retail for optimal profit. “We have two revenue streams that are equally important—service and retail,” he says. “When we look… Read more »
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As the end of 2019 rapidly approaches, you’re probably focused on holiday inventory, accommodating your guests’ schedules and hitting your budget goals. It’s a stressful time of year—but it doesn’t have to be. Make the next few months of the holiday rush run more efficiently with these strategies. 1) Know Your Holiday Inventory and Plan… Read more »
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As technology continues to improve and streamline salon systems, sometimes you may need to hit pause and see which areas you need to upgrade. Hair salon point of sale systems (POS) are a great place to start. Still using a cash register and credit card terminal? Here are five reasons to upgrade to an integrated… Read more »
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Making money while you sleep is not a business dream. For salon owners, it can be part of regular daily sales totals, especially when you educate customers on the value of gift cards and make it simple for them to purchase online. It’s easy to set up all types of gift card options through SalonBiz… Read more »
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There’s nothing more exciting than when a regular customer transforms into a “raving fan.” So how do they get there? With a little help from you and some Listen360 best practice tips. With the SalonBiz Communications Suite, you already have the essential marketing tools to promote your salon using email marketing templates and images for… Read more »
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Breast Cancer Awareness Month is right around the corner, and salons across the country are gearing up to raise funds to support women battling the disease. This October, there’s a new way your salon can support clients going through chemotherapy—you can help them keep their hair through scalp cooling. What is Scalp Cooling? New technology,… Read more »
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When it comes to innovation, Vivian Yeh is always ahead of the curve. As a 21 year SalonBiz user and owner of three locations for Josephine’s Day Spa and Salon, she leverages several SalonBiz features to help make her salons successful, year after year. Recently, SalonBiz released a new Communications Suite to directly support and… Read more »
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So you’ve decided to open your own salon. You’ve chosen the area you want to build your business in, and you’re ready to find the perfect space. But before you sign that lease, there are some big decisions to be made with careful thought and consideration. Heath Smith, co-founder of Ruiz Salons in Austin, Texas,… Read more »
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Getting new clients into your salon can be an expensive marketing endeavor. The investment cost takes a big chunk out of the bottom line every month, especially when you include ads and promotional materials. In fact, according to the U.S. Small Business Administration, acquiring a new client can cost five to seven times more than… Read more »
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The gift card income stream for a salon business is only one sales funnel of many, but a pretty important one. It serves as a critical tool to grow revenue through current clients who purchase gift cards for friends and family, and (hopefully) turn into new committed clients beyond the initial gift card use. According… Read more »
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