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Webinar for a More Profitable Holiday Season

Maximize your busiest season

Turn holiday demand into more revenue with practical strategies for retail, promotions, scheduling and rebooking. Join SalonBiz and Ihloff Salon and Day Spa to learn where to focus now so your busiest weeks work harder for your business.

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The Holiday Opportunity

A busy salon isn't automatically a more profitable one

The holiday season can bring fuller books, more guest traffic and stronger demand. But making the most of it takes more than staying busy. This webinar brings together practical lessons from SalonBiz and experienced salon owners to help you spot the opportunities that can make a meaningful difference during your busiest weeks.

Image of a customer looking at products on a store shelf

Increase your
holiday retail revenue

Find more opportunity in the holiday traffic already coming through your doors, while making smarter decisions about the inventory behind it.
customers in a busy salon buying products

Create more revenue beyond the appointment

Make each guest visit worth more by capturing revenue opportunities that extend beyond services alone.

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Get more from
your busiest weeks

Make better use of high-demand weeks by protecting valuable chair time and getting more from the capacity you already have.

 

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Inside the Webinar​

What we'll cover

From inventory and promotions to scheduling, rebooking and real-world salon experience, we’ll dig into the decisions that can have an outsized impact during the holiday rush.
01     Stock inventory with a plan

Identify the products worth stocking for holiday demand and focus inventory around opportunities that can generate revenue instead of unnecessary overstock.

Use gift cards, bundles and seasonal promotions to create additional reasons to buy and increase revenue beyond booked services.

Plan around PTO and changing staff schedules so you can maximize high-demand appointment times and get more from your available chair time.
Get ahead of cancellations and last-minute gaps with practical ways to protect appointment revenue when the schedule changes.
Encourage rebooking while guest traffic is high so the value of the holiday rush can carry into the weeks and months ahead.

Hear what has worked for Ihloff Salon and Day Spa and leave with practical lessons and small changes you can adapt to your own business.

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The Holiday Opportunity

Learn from people who know the salon business

Hear from SalonBiz and experienced salon owners who understand what it takes to manage the opportunities and challenges that come with a busy season.
Image of Kate August

Kate Cottrill

Owner, Ihloff Salon and Day Spa

Kate Cottrill is the owner of Ihloff Salon and Day Spa, an Aveda Lifestyle salon in Tulsa, Oklahoma. With more than 20 years in the professional beauty industry, including 17 years with Ihloff before becoming its owner in 2021, she brings extensive experience in multi-location salon operations, retail strategy, and team development. Her approach to leadership centers on developing strong teams, elevating the guest experience, and driving sustainable business growth while honoring Ihloff’s legacy of excellence

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Terri Vajda

Communications Director, Ihloff Salon and Day Spa

With Ihloff since 2007, Terri helps shape daily operations and build connections with staff and guests, both in person and through the salon’s website and digital outreach. She works closely with the host and service teams to make communication clear, booking smooth, and every visit feel welcoming. She brings practical experience in holiday retail, promotions, scheduling, and protecting revenue during the salon’s busiest weeks.

Ready for the Holiday Rush?

Make the most of every appointment, purchase, and open chair

Your busiest season gives you a limited window to capture more revenue. Get practical strategies to strengthen retail sales, make better use of your schedule, encourage rebooking and protect the revenue already within reach.