Category: Salon

How to Rock Compensation and Benefits at your Salon

The talent working in your salon is your most valuable asset, so what are you doing to make sure they feel loved, appreciated, and well compensated? It’s the number one question salon owners need to ask in order to craft a supportive workplace that inspires talent to build a career with you. Owners of Logan… Read more »

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Learn from the Best: Tips to Reinvent your Salon Over the Years

Every salon owner has a common, yet unspoken, goal; to stay successful long-term. While this is a great thing to shoot for, the most important goal is actually reinvention. Salon owners who know how to reinvent their focus and offerings to align with customers desires and industry trends regularly are much more likely to succeed.… Read more »

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Data, Innovation, Leadership and More: 5 Key Takeaways from the 2019 2 to 10 Conference

The ninth annual 2 to 10 conference, recently held in Scottsdale, started off as a simple conversation 10 years ago when Tom Kuhn, CEO of Qnity, had a conversation with a frustrated salon owner during a different event. “She felt much of the conversation at the event we were attending didn’t apply to her because… Read more »

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How to Decrease Call Volume in Your Salon and Streamline Check-in and Enhance Retail?

At PENZONE Salons + Spas (five locations in the Columbus, Ohio, area), the team is always on the cutting edge of technology, using it to a streamline processes and procedures for a more profitable bottom line. After launching a new concept and rebranding last spring, the company focused on implementing technology that improves their guest’s… Read more »

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How Can I Optimize Billing, Productivity, Compensation, Retail and Retention in My Salon?

Jentry Petzold, owner of The Black Cat Salon and Spa in two locations on the island of Oahu, is on a mission to change the way salon owners do business. A few years ago, after becoming frustrated with low productivity and a faltering salon culture, Jentry began to research alternative ways to run his business.… Read more »

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Wet Hair, Don’t Care!

In a perfect world, every client who leaves your chair walks away with shiny, bouncy, enviable hair. And when she returns to her job or home, everyone she sees asks, “who did your hair?” But that’s not always how it goes. Today’s client is often time crunched and rushes out of the salon before you… Read more »

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How Can You Rethink the Future of Your Salon with Technology?

What does the salon of the future look like to you? High-tech tools? Less staff at the front desk? Online appointment booking exclusively? All these things are possible, but the main change salons will see in the future is the way in which they connect with their clients. Louis Lago, president of SalonBiz and co-owner… Read more »

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Elevating the Industry: 5 Questions for Elevate’s Tatum Neill

Tatum Neill, creative director for Paris Parker salons and Aveda North American Artistic Director of Social Media, has always had a passion for education. A few years ago, he saw an opportunity to create educational events that could pair that passion with his love of music and fill a need for smaller, community-based hair shows… Read more »

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5 Ways to Ensure Client Credit Card Information Security and Peace of Mind

As a salon business owner, you want to make sure client’s credit card information is safe when a transaction goes through a terminal, or an app on a mobile device like a smart phone or iPad. And you want customers to know and feel secure about your payment process, too. It’s what builds trust in… Read more »

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Communicate with Purpose to Boost Client Retention

By Laurel Nelson, contributing writer with Salon Today Author and speaker Joey Coleman is passionate about the customer experience. He has spent a career researching and understanding why people stay loyal to certain businesses—and why they leave others. “Customer retention is the biggest crisis facing businesses today,” he says. “It’s where your business lives and… Read more »

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